If you have have ever worked in the sports industry, you know what it is like to work long hours (insert 5am wake up rally on Opening Night here) while being the person that has a bank account that never seems to increase.  You do it because you love the passion and excitement of sports.  You love the drama of the wins and losses.  The joy of championships and the the hope in “next year”.

With the amount of time that is spent doing your daily tasks and with the speed at which the digital space rapidly evolves, my goal is to help provide insights and actionable ideas that can impact your business decisions.  Any hopefully, your bottom line.

In this blog, I will look to provide digital best practices that appear to work for teams and leagues across the globe.  Take what you think makes sense and see how it may play into your business plan.

If you have questions, feel free to reach out and I look forward to keeping in touch.

Happy selling (and tweeting, posting, uploading….)



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